Joshua Viviers

Senior Copywriter & Brand Strategist

About Me

I help brands tell stories that actually stick — not because they shout the loudest, but because they understand what makes people care.

With 5+ years of experience across gaming, tech, and digital media, I specialize in bridging creative strategy, copywriting, and brand design to build campaigns that connect logic with emotion.

My Ethos

Integrity, empathy, and attention to detail are the three ingredients in creating a story an audience wants to read. 

How I Work

The first step is a consultation to get an understanding of your needs. After extensive research and drafting, I create quality content while providing revisions to ensure satisfaction. Feedback is valued for continual improvement and client satisfaction.

Get in Touch

If you want to work together, feel free to email me at joshualukedc@gmail.com or visit my LinkedIn for a more detailed description of my work experience.

Long Form Content

How to Write an Email People Actually Want to Open

It all begins with the subject line. If your subject line sounds like it could’ve been written by a robot, don’t be surprised when humans ignore it.Think of your subject line as the headline — it’s the first thing people see when opening their inbox or checking their message notifications on mobile.What makes a good subject line? Well, that depends on the email you’re sending, but the golden rule is that it should be concise and explain exactly what the reader should expect. Yes, the purpose is...

Dissecting the Psychology Behind High-Converting Headlines

Everyone talks about ‘attention spans’ like it’s the problem. It’s not. The problem is that most headlines don’t give people a reason to care in the first place.Yes, it is true that literally everything in the modern landscape competes for the attention of users, but to say that the reason there’s no clickthrough for your emails, inboxes, or banner ads is because people have low attention spans is wholly incorrect.Your headline decides whether your copy gets read or ignored. It’s not about sound...

Best Razer Laptops Of 2024

Gone are the days when you needed to build a custom gaming rig to play the most modern games. In the past, laptops were never thought of as a great platform for games. However, this is no longer the case, and many gaming laptops have far superior specs than prebuilt PCs.

Enter Razer. You've likely seen many gaming accessories made by this popular brand, but did you know they also create some of the best gaming laptops in the market? If you're not interested in building your own PC and just want

Best Star Wars Books To Start With After Seeing The Movies

In case you weren't aware, the Star Wars universe is actually quite expansive. Yes, the pun was intended. Now that you've finished watching the films, you're likely curious to learn more about what happened in between the films or just to gain more context about what the heroes of the Rebellion were up against.

Well, you're in luck. As it turns out, there are quite a number of books that have been written about Star Wars, with many covering the events in between. Today, we'll explore six of the

Every Book In The Dune Series

The Dune book series has been thought of as a genre-defining series for the longest time for many reasons. Frank Herbert managed to create a detailed universe filled with religions, cultures, and political systems, which had never been done before. Aside from the fact that the entire plot spans thousands of years across the six books.

Whether you've just recently discovered the first book and want to know which books to get next, or you need a refresher after having read them some time ago, we'